What are the Best Payment Orchestrators in Europe?
Learn how European merchants can choose the right payment orchestrator to improve approval rates, ensure compliance, and expand across markets with Yuno.
Europe’s payment landscape is one of the most fragmented and regulated in the world. From SEPA and Open Banking to PSD2 and SCA, merchants face a maze of compliance, consumer preferences, and local payment methods. Choosing the right payment orchestrator can make the difference between limited growth and scalable global success.
In this guide, we’ll explore how payment orchestration platforms empower European businesses to expand faster, improve approval rates, and comply with local regulations — and why flexibility, localization, and smart routing matter more than ever.
Why do European merchants need payment orchestration?
European merchants are uniquely challenged by regulatory diversity and market fragmentation. Each country comes with its own preferred payment methods, banking infrastructure, and consumer behavior:
- iDEAL dominates in the Netherlands.
- Bancontact is the standard in Belgium.
- BLIK has become a leading solution in Poland.
- PayPal penetration exceeds 60% in Germany, making it one of the most trusted payment options in that market.
- BNPL (Buy Now, Pay Later) solutions are rapidly gaining adoption across Europe — especially in Central and Eastern Europe, where installment payments and PSD2-enabled open banking pay-by-links are becoming popular.
- While SEPA transfers remain relevant for business transactions, they are less common in B2C e-commerce due to higher chargeback risks.
- Apple Pay and Google Pay continue to grow in markets like the UK, France, and Spain, driven by the rise of mobile commerce.
Together, this diversity makes it challenging for merchants to manage multiple integrations and maintain consistently high approval rates across all countries — which is exactly where payment orchestration becomes a strategic advantage.
Managing all these methods through multiple payment service providers (PSPs) is complex and costly. Payment orchestration consolidates them into a single layer — allowing businesses to integrate once and access hundreds of payment methods and providers.
For enterprises operating in multiple regions, this approach ensures:
- Consistent checkout experiences across countries,
- Improved conversion rates through local acquirers, and
- Faster time to market when entering new European markets.
What makes a great payment orchestrator in Europe?
The best orchestrators in Europe share five core characteristics that go beyond simple connectivity:
- Local and cross-border coverage
Merchants need access to local payment methods and acquirers to increase success rates. A strong orchestrator should offer 1,000+ payment methods and seamless support for both EU and non-EU markets. - Compliance and data security
With PSD2, SCA, and GDPR shaping the payment ecosystem, compliance isn’t optional. Orchestrators must help businesses maintain data sovereignty and secure transactions without slowing user experience. - Smart routing and redundancy
Payment orchestration should intelligently route transactions based on geography, issuer behavior, and real-time performance. This ensures higher approval rates and avoids downtime with automatic failover between acquirers. - Speed and scalability
For global merchants, implementation timelines matter. The best platforms offer no-code or low-code integrations, enabling merchants to be live in weeks, not months. - Advanced analytics and visibility
Centralized dashboards and reconciliation tools allow finance and payment teams to monitor performance across all providers, currencies, and markets — empowering faster, data-driven decisions. - Reconciliation: Support for subscription based business models, including recurring transactions on APM’s as well as cards.
How does payment orchestration improve approval rates in Europe?
Each transaction in Europe travels through different acquirers, issuers, and local networks. When a transaction fails, merchants lose not only revenue but also trust from customers.
Payment orchestration platforms use dynamic routing to find the best-performing path for each transaction — automatically retrying failed payments with alternative acquirers.
For example:
- A transaction declined by a French acquirer can be instantly retried through a Belgian or German processor.
- The system can learn over time which routes perform better for certain card types, issuers, or payment methods.
- Use of local switches (like Redsys, SIBS or CB in FR)
This data-driven approach can increase approval rates by 5–10%, directly impacting top-line revenue without increasing acquisition costs.
What role does compliance play in choosing a European payment orchestrator?
Europe’s regulatory framework is one of the most advanced globally. Any orchestrator serving European merchants must be built around compliance by design.
Key regulations that orchestrators must help manage include:
- PSD2 (Payment Services Directive 2) – governing open banking and third-party access.
- SCA (Strong Customer Authentication) – requires multi-factor authentication for online payments, often implemented through 3-D Secure (3DS) protocols.
- GDPR (General Data Protection Regulation) – ensuring data protection and sovereignty across borders.
A robust orchestrator simplifies compliance by handling tokenization, secure data storage, and authentication flows. Merchants can thus focus on customer experience while remaining audit-ready and regulation-proof.
How does Yuno support European merchants?
Yuno provides a unified orchestration platform designed for flexibility, compliance, and performance.
- Smart Routing: Yuno dynamically routes each transaction through the acquirer most likely to approve it, based on real-time performance data.
- European Coverage: Merchants gain access to 1,000+ payment methods and acquirers, including SEPA, iDEAL, Bancontact, and digital wallets.
- Fast Integration: With a single API, businesses can be up and running in as little as four weeks.
- Compliance & Security: Yuno adheres to PCI DSS Level 1 standards, supports 3DS, and ensures full GDPR compliance for European data protection.
- Unified Dashboard: All transactions, providers, and refunds are consolidated for complete visibility and reconciliation efficiency.
These capabilities help European businesses increase acceptance rates, reduce operational complexity, and accelerate expansion across regions.
How can orchestration future-proof payments in Europe?
As open banking, real-time payments, and alternative methods like BNPL evolve, merchants need a payment layer that adapts. Orchestration platforms serve as that flexible foundation — allowing businesses to connect new payment technologies quickly, without rebuilding their payment stack.
In the coming years, successful merchants in Europe will rely on orchestration to:
- Integrate new open banking APIs and instant payment schemes,
- Maintain flexibility amid changing EU regulations,
- And ensure high conversion in a competitive, multi-market environment.
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