# Optimize payment fraud prevention.

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Enhance your payment fraud protection with tailored user lists and customizable velocity rules to mitigate fraudulent activity and maintain high conversion rates with our no-code solution.

## KEY BENEFITS
- Custom fraud rules — Create custom fraud rules without complex or costly systems.
- Reduce friction — Reduce friction for trusted users by avoiding unnecessary 3DS.
- Block fraud early — Block fraud early while minimizing false positives and declines.

## CAPABILITIES
### Enhance fraud protection with custom user lists.
Create tailored user lists to target and mitigate fraudulent activity. Utilize blocklists to prevent payments from specific users based on criteria such as email, phone number, card BIN, or IP address. Leverage allowlists to permit payments from trusted users, bypassing 3DS or fraud screening when needed.
### Control payment outcomes with customized velocity rules.
Generate and manage velocity rules tailored to your business model's unique needs, optimizing fraud prevention with ease. Our no-code solution, available in Yuno's dashboard, lets you create custom rules to identify users, track payments and set outcomes like holding payments for manual review or bypassing fraud screening and 3DS.
### Reduce chargebacks and maximize security.
Take full control of your fraud prevention strategy, reduce chargebacks and save costs. Our solution provides the flexibility to adapt to your specific needs, offering tailored fraud prevention with complete control. Maintain high conversion rates while you enhance the security of your transactions.

Metrics: 30% Decline recovery · 8% Auth-rate uplift